TO NICHE OR NOT TO NICHE?

That is the question. Whether 'tis nobler in the mind to confine oneself to the certainty of a niche or to embrace the vast sea of opportunities, expanding one's horizons and, by daring to explore, truly thrive?

Personally, I’ve always preferred not to niche.

While most of my experience is in retail, fashion and travel, I also love collaborating with clients in the food & drink, education, wellness and tech sectors, and hopefully even more industries as time goes on. Why? Well, in the words of Billie Piper: Because I want to! Plus, I welcome change, new experiences and a good old-fashioned challenge every now and again.